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Hendley Perfumes just raided grandma’s herb cupboard and turned her backyard “boo-boo cures” into $145 shots of pure, unfiltered nostalgia; welcome to the indie fragrance drop that smells like childhood summers and zero therapy sessions.
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Swarovski just handed a fistful of cut crystals to Coty and said “make it smell expensive”: welcome to the wildest luxury crossover since diamonds learned to flirt in liquid form.
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Welcome to fragrance as heirloom – where the price tag isn’t for the juice, it’s for the privilege of owning time itself.
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